Thursday, July 10, 2008

*Future of Marketing

A selection of newspapers[Image] According to a recent BusinessWeek article, 11.2 percent of online adults in the U.S. publish content on a blog at least once a month, 24.8 percent read blog content and 13.7 percent comment on it. And the younger the demographic, the higher the number. The days of mainstream media monopolizing information is long gone, with certain blogs attracting millions of visitors each month as people seek out a more personal spin on information. And as the web becomes more social, people are beginning to value relationships and conversations more than the passive consumption of information. BusinessWeek’s concluding advice: “Catch up…or catch you later.”
Social media is a lot more than just blogs, however, and a combination of blogs, social news and networking sites, along with new ways of consuming media online (YouTube, Flickr, have changed the world of marketing and advertising.

Read more of the article by Muhammad Saleem at For the Future of Marketing, Look to Social Media

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